Welcome to the temporary home of Synergy Leadership Group. We were founded in June 2009, by our three managing partners Julie Hatlem, Cheryl Dutton and Ralph Heath. The three of us have previously worked together for many years.
Synergy Leadership Group partners with clients to create best‐of‐class strategic marketing plans, PowerPoint sales presentations, branding and creative campaigns. We seek to elevate the strategic planning, positioning, presentation, leadership and communication of our clients while guaranteeing your satisfaction with all services we perform. We consider our guarantee a given, part of the price you must pay to play at the highest level, but we are amazed at how many companies simply don't have the guts to say it.
Synergy Leadership Group believes in the endless possibilities of the human spirit to perform at an ever‐higher level through one‐on‐one coaching and group seminars designed to improve the leadership potential and performance of our clients’ work force.
We are located in Suite 902 of the US Bank Building at 201 Main Street in La Crosse, Wisconsin. Examples of our PowerPoint presentations and branding work are shown below. More on Synergy Leadership Group
Improving PowerPoint
We help companies communicate more effectively through their use of PowerPoint. We have worked with sales teams on presentations to outside suppliers and we've worked one-on-one with executives who present internally or to investor groups.
We assist you in turning product features into benefits the customer can understand and remember. We offer videotaped analysis of presentations designed to improve delivery, performance, and closing or persuasiveness. We will brand your presentation to further differentiate your product or service. Our goal is to help you persuade more people or close more sales. See samples of our presentations below. More on PowerPoint
Brand consistency
Many companies today have specialists that work on behalf of their brand both internally and sourced outside the company. Unless companies have clear creative direction for their brand, it is difficult making certain brand messages resonate with target audiences and brand consistency is maintained across all touch points. We help companies retain brand loyalty for continued growth and profitability by creating the brand message and helping manage it. More on Brand Consistency
Only by clearly understanding your company's overall strategic direction can the development of a strong brand message begin. Sounds feasible, but many companies struggle with the process and how to get started. If you break down the process into three phases, you are well on your way to strategically defining your brand's personality. Download Our White Paper, "Three Phases to Strategically Building a Brand's Personality."
Other Consulting Services
We consult with companies and individuals on a variety of issues relating to management, thoughtful leadership, and marketing. We work one-on-one with clients to help identify challenges and solve problems calling upon our 30-plus years of business experience across diverse fields.
We have participated in thousands of sales presentations and help sales teams improve their closing rate by speaking more specifically to the customer benefits of their products or services.
Because of our past leadership positions, we understand better than most that it can sometimes be lonely at the top, making rapid-fire decisions on an hour-by-hour basis. It is often helpful to have another experienced voice to help you look at all sides of an issue in a discreet environment.
If you would like to explore how we might work together, please call, e-mail, or write. We look forward to hearing about your challenges and discussing approaches to achieve the results you seek.
Cheryl Dutton Julie Hatlem Ralph Heath608.785.1506 608.785.1501 608.785.1520
Synergy Leadership Group
201 Main Street, Suite 902
La Crosse, WI 54601 USA










